Paul Rand Quotes, Sayings, Remarks, Thoughts and Speeches

Paul Rand Quotes and Sayings

  • 1
    Design is everything. Everything! Paul Rand | Refcard PDF
  • 2
    Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. Paul Rand | Refcard PDF
  • 3
    Providing, meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting. Paul Rand | Refcard PDF
  • 4
    Simplicity is not the goal. It is the by-product of a good idea and modest expectations. Paul Rand | Refcard PDF






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